Launched in December 2023, En’Joy by Freshpack is a retail brand developed to meet the needs of consumers looking for convenient, delicious and affordable meals, incorporating culinary inspirations from Asia and other parts of the world.
En’Joy draws on Freshpack’s global expertise, whilst not being the only brand dedicated to flavours from around the world, and positions itself as a clear and recognisable offering in the frozen food aisle, designed primarily for home consumption.
The En’Joy by Freshpack brand has been designed to fit seamlessly into the frozen food retail sector, with a range structured around consumption times and everyday uses:
This product range structure allows En’Joy by Freshpack to adapt to different retail shelves, whilst leaving room for:
The En’Joy by Freshpack range also features clearly displayed Nutri-Score information on the packs, ensuring :
Depending on the recipe, En’Joy by Freshpack products have different Nutri-Scores, reflecting the diversity of the range and the nutritional balance specific to each recipe.
With En’Joy by Freshpack, we have chosen accessible recipes, built around carefully selected ingredients and a balanced nutritional profile.
Our recipes are based on a selection of simple, recognisable ingredients, mainly including :
Always with the same high standards :
En’Joy by Freshpack recipes are developed in collaboration with long-standing, certified partners, selected for their expertise and reliability.
This approach ensures:
En’Joy by Freshpack is a structured brand, but one that is deliberately designed to evolve.
In addition to the current range, the brand is designed to:
Thanks to Freshpack’s expertise, we can offer :
ou des développements sur mesure,
en fonction des cahiers des charges et des marchés adressés.
